Business Support & Funnel Management - Monitor campaign and Own Assets funnels to assess opportunities and build programs to improve conversion andreduce drop-offs
Loyalty Program - Work in partnership with the digital tech/product team to launch the loyalty program and personalisation initiatives
Impact on Innovations & Changes -Implementation and continuous improvement of CRM processes and systems -Regular monitoring of latest trends in CRM strategies/tools/vendors/channels and driving adoption through pilots and consequently scale-up post success
Stakeholder Management – Internal & External - Conduct regular planning and reviews key performance metrics and aid in benefitting from change - Drive precision CRM to support regional, city level, store level business challenges - Work and setup a vendor ecosystem of creative/copy agencies for execution of Customer Lifecycle communication - Coordination with the service provider agencies for new feature development or maintenance/execution of campaigns
Desired Candidate Profile Qualification, Experience and Skills:
What do we expect from you? - Creative and structured thinking to solve real-world problems - Strong consumer behaviour understanding & insights - Fail fast, learn faster approach - Comfortable in a high-energy, fast-paced environment - Proficient verbal and written communication skills - Detail-oriented with the ability to self-direct work in an unstructured environment - Excellent partnership and collaboration skills with the ability to work cross-functionally - Good organisational skills including prioritising, scheduling, time management, and meeting deadlines
PG:MBA/PGDM in Any Specialization
Jubilant FoodWorks Limited (JFL/Company) is part of Jubilant Bhartia group and is one of India’s largest food service Company, with a network of 1,335 Domino’s Pizza restaurants across 282 cities (as of March 31, 2020). The Company has the exclusive rights to develop and operate Domino’s Pizza brand in India, Sri Lanka, Bangladesh and Nepal.
At present, it operates in India, and through its subsidiary companies’ in Sri Lanka and Bangladesh. The Company also has exclusive rights for developing and operating Dunkin’ Donuts restaurants for India and has 34 Dunkin’ Donuts restaurants across 10 cities in India (as of March 31, 2020).
JFL has entered into the Chinese cuisine segment with its first owned restaurant brand, ‘Hong’s Kitchen’ and has 4 Hong’s kitchen restaurant across 2 cities in India (as of March 31, 2020).